Matt Goss plans Dean Martin hologram duet with Proto in Vegas
In a story about Carlos Santana having to cancel tour dates, the Las Vegas Review Journal's John Katsilometes brings up a perfect solution when he talks to singer and regular Strip headliner Matt Goss about his plans to tour via Proto hologram. "This is the future!" Goss says. It's not just speculative: the story points out that Goss has talked to Proto execs and seeks to follow Ellen DeGeneres and Howie Mandel in using the original holoportation device. Goss even proposes a hologram duet with Rat Packer Dean Martin, which prompts Katsilometes to say, "We'll need hologram Scotch!"
Financial world adopts Proto in advance of recession and next pandemic wave
Dow Jones' Joy Wiltermuth wrote about the transformations the financial industry has been going through post-pandemic, including about new approaches to hybrid work and business travel. Joanna Wald at Schroders talked about her firm’s adoption of PROTO, a hologram technology that makes it feel like colleagues are in the same room with you, but also produces a lighter environmental footprint than constant air travel. “I was surprised on how realistic it feels,” Wald said, recalling that when Schroders CEO Peter Harrison recently used the technology for a virtual meeting in New York, a visiting client reflexively reached out to shake his hand, and then stopped himself.
Notorious B.I.G. Avatar Surprises World as Proto Hologram
The HYPERMODEL hologram is created by HYPERREAL alongside Biggie Smalls’ estate. The Notorious B.I.G.’s hypermodel was first launched in The Brook, the metaverse based on Brooklyn. The life-like hologram of the legendary Bad Boy artist sees him dressed in a green, white, and black Sergio Tacchini tracksuit, shades, Kangol hat, Nike sneakers, and a necklace with a Jesus pendant. The hologram device is made by Proto Inc (formerly PORTL Hologram), which includes Sean “Diddy” Combs on its advisory board.
Entertainment Tonight and Howie Mandel Go Porto
Howie Mandel tells ET about his love of Proto hologram as a way to avoid situations that trigger his germaphobia. He shares a studio with Proto and uses it daily, calling it a way to "Think inside the box." “I figured out a way that I can be close to people without wearing a mask…,” Mandel told Entertainment Tonight on the night of America’s Got Talent’s new season premiere. “I’m a germaphobe so I can go places without anybody breathing on me. With Proto, I can be in nine theaters at once, so I can do a show anywhere, anyplace.”
Luxury Electric SUV Maker VinFast Tours Canada via Proto
Cláudio Afonso, of EV, the news site for the electric vehicle sector, wrote about Vietnamese EV-maker VinFast using Proto hologram to tour top Canadian luxury malls to introduce itself to buyers across the country. The activations in Toronto, Montreal and Vancouver were done in partnership with MOUSE 3D DIGITAL, Proto's content and distribution partner based in Toronto.
‘Beam Me Up’…Pastor? Proto Technology Allows Pastor To Be in Nine Locations at Once
Jesse T. Jackson, of the leading news site for clergy in the U.S., wrote about how "Pastor Randy Bezet of Bayside Community Church in Bradenton, Florida, is using something straight out of Star Trek to preach to the church’s nine campuses simultaneously. Bazet said, “We’ll do whatever we can to actually reach and impact as many people as we can, and, in this case, try a new technology like this.”
The Proto “M”: A Compact Holographic Display and Media Device
Technabob wrote, "If Back To The Future II taught us anything, it’s that the future will be filled with holograms. Of course, Back To The Future II was supposed to take place in 2015, and we haven’t realized even a small fraction of the technology it promised, but enough about my resentfulness; this is about the Proto Hologram “M,” a compact holographic display and media device made for home use. Curse you, Robert Zemeckis!"